Marketing News

Dawn Spreads Its Wings on Wildlife-Saving Efforts with New Commercial Starring Jennifer Hudson

For a limited time, the brand will have a dollar-for-dollar donation affording shoppers the chance to download $1-off coupons and Dawn will donate $1 to the International Bird Rescue.

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By: Lianna Albrizio

Associate Editor

Dawn is teaming up with Jennifer Hudson for the brand’s newest TV commercial to share how the brand helps save birds in the wild and eliminates grease quickly to cut time at the sink. “As a busy working mom, I trust Dawn because it’s important for my cleanup to be as fast and easy as possible,” Hudson said. “The Dawn ducklings sat by my sink for years, so I was very excited to welcome them into my home and support their wildlife-saving efforts.” For a limited time, shoppers and wildl...

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